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Lallemand awards 2018 Masters of Wine student bursary

Lallemand awards 2018 Masters of Wine student bursary

The Institute of Masters of Wine (IMW) and Lallemand are pleased to announce Master of Wine student Tufi Meyer as the winner of the Lallemand bursary.

The bursary, established in 2010, was open to students in the Institute’s Master of Wine study programme. Entrants were asked to write a 1,000-word essay on the following topic set by Lallemand: Discuss different strategies for producing wine with low or no SO2. Is there global demand from consumers for such wines?

Due to the exceptional level of writing, Lallemand also awarded a second prize to Tao Platon, an MW student based in Spain.

For the first prize Tufi, who is based in Brazil, receives a ticket, flights and accommodation to attend the Institute’s 9th International Symposium Living Wine in Logroño, Spain this June. For the runner up prize, Tao Platon receives a ticket to the Living Wine Symposium.

Tufi said: “It is a great honour and distinction to receive the Lallemand Prize, a feat to be proud of in my vinous career. To be able to attend the IMW Symposium in Logroño, as a result, will greatly contribute to my efforts and labours of the MW journey. The research needed to write the essay has allowed me to learn much about the very important and up-to-date subject of sulphur dioxide reduction in winemaking. I thank and congratulate Lallemand for sponsoring this very stimulating prize.”

Tao echoed the same sentiment: “I am very grateful to Lallemand for giving me this award that will allow me to attend the most important wine event of the year. I also enjoyed a lot finding out about the subject of the essay because, as an enologist, I am very interested in the SO2 topic.”

Tufi is a graduate of UFMG Medical School and has been a professor at University of Vale do Rio Verde (UninCor) since 1979. He extended his abilities and experience as a teacher to wine education – he is also a WSET Certified Educator (up to Level 3), a French Wine Scholar certified educator, and a Sherry Certified Educator. He lives and works in Brazil’s Southeast, teaching independently and at The Wine School Brazil (WSET APP), mainly in São Paulo but also in several other cities through the country. He organises and conducts courses and tastings in many Brazilian important wine events.

Tao graduated in Enology from the University of Valladolid, obtaining the award for extraordinary academic merit. He has made wine in Bordeaux, the Spanish Duero, New Zealand and Burgundy, learning about different winemaking philosophies and techniques. On his travels, he developed a global perspective and a strong desire to contribute to a more authentic and sustainable world of wine. Tao is currently with Peninsula Vinicultores as head winemaker.

Lallemand, the bursary’s sponsor, is a Supporter of the Institute and a leading producer of wine yeast, bacteria and their nutrients, and a distributor of oenological enzymes. It is a privately owned Canadian corporation present in most wine producing countries. Its Oenology Division, based in Toulouse, France, has a major focus on research and development, both in-house and in collaboration with renowned research institutes.

Ann Dumont, Communications Director for Lallemand’s Oenology Division, said: “Tufi’s writing skills, shrewd analytical approach and pertinent examples were quite outstanding. Tao’s in-depth approach to enology and mastering the topic clearly showed in his essay. Both very different, looking at the question from different angles. Lallemand Oenology is proud to support students like Tufi and Tao.”

Penny Richards, Executive Director of the IMW said, “We know the Symposium is going to bring together so many people from round the world, and will offer unparalleled chances to meet and listen to some of the most inspirational people in the global wine industry. We are delighted that Lallemand is giving two MW students such a lovely and well-deserved trip, and we look forward to seeing Tao and Tufi there.

ENDS

For more information contact:
Sarah Kirkpatrick
Head of Marketing, Communications and Membership
Institute of Masters of Wine
+44 (0)207 383 9131
skirkpatrick@mastersofwine.org

Jean-Claude Berrouet wins 2018 Winemakers’ Winemaker Award

Jean-Claude Berrouet wins 2018 Winemakers’ Winemaker Award

Jean-Claude Berrouet, the former winemaker at Château Petrus, has been named as the 2018 recipient of the Winemakers’ Winemaker award at a ceremony during ProWein today, where more than 100 distinguished members of the wine trade gathered to celebrate his achievement.

The honour, which has been given annually since 2011 by the Institute of Masters of Wine and the drinks business, recognises outstanding achievement in the field of winemaking. The winner is chosen each year by Master of Wine (MW) winemakers and previous winners of the award.

Berrouet made his name working at Établissements Jean-Pierre Moueix, where he was the head winemaker at estates such as Trotanoy, Petrus and also Dominus in California.

Born into the world of wine (Château Samion in Lalande-de-Pomerol is the family estate), as a child Berrouet remembers always being given a small drop of wine in his soup by his grandfather, who was doubtless keen to ensure that the young Jean-Claude would grow up loving wine.

Berrouet joined Établissements Jean-Pierre Moueix in 1964, working at Château Magdelaine (an estate he greatly misses since it was merged with Belair-Monange) Trotanoy and Petrus, where he would remain for the next 44 years.

Renowned for his handling of Merlotin particular, Berrouet was also called into to help launch the Moueix family’s Californian venture, Dominus, in 1982, helping to produce its first vintage in 1983.

Although he officially retired in 2007, Berrouet has not stopped making wine by any means. One of his sons, Olivier, has taken over his mantle as director of winemaking at Château Petrus, but with his other son, Jean-François, he not only manages Samion and Montagne-St-Emilion estate Vieux Château St-André, but has been consulting at various properties around the world including in Israel, Argentina, Spain, Portugal and China.

In 2012 he was hired as the consultant winemaker at Twomey Cellars in California, where he was reunited with an old colleague from his days at Établissements Jean-Pierre Moueix, Daniel Baron.

In addition to his success in winemaking, Berrouet has been recognised as this year’s winner as he has acted as an inspiration and mentor to many of the MW winemakers and previous winners of the award. They have benefited from his expertise through apprenticeships or working the harvest with him, before going to forge their own careers in winemaking.

Unable to collect his award at the ceremony Berrouet nonetheless commented: “To be recognised by the Institute of Masters of Wine and MWs known across the world for their expertise, is a wonderful tribute. I take great satisfaction from my philosophy of producing classic, traditional wines which have played a major part in the story of the wine regions themselves. Without my wines I am nothing, which is why I am so grateful they too are being recognised.”

Jean-Claude now joins Peter Sisseck (2011), Peter Gago (2012), Paul Draper (2013), Anne-Claude Leflaive (2014), Egon Muller (2015), Alvaro Palacios (2016) and Eben Sadie (2017) as winners of the Winemakers’ Winemaker Award.

ENDS

For more information contact:
Sarah Kirkpatrick
Head of Marketing, Communications and Membership
Institute of Masters of Wine
+44 (0)207 383 9131
skirkpatrick@mastersofwine.org

AXA Millésimes awards a scholarship to five Master of Wine students

AXA Millésimes awards a scholarship to five Master of Wine students

The Institute of Masters of Wine and AXA Millésimes are pleased to announce five international winners of the AXA Millésimes scholarship. The 2018 chosen scholars are Jacqueline Cole-Blisson (Canada), Daphne Feng (USA), Julian Kirk (UK), Regine Lee (UK) and Yoko Obara (Japan).

The scholarship, now in its tenth year, gives the winners a unique insight into the portfolio of AXA Millésimes properties in Bordeaux, and beyond.

During their visit to the Medoc, the 2018 scholars will stay at the emblematic turreted Chateau of Pichon Baron in Pauillac (pictured). They will also visit neighbouring Pibran, as well as rising Pomerol star Petit-Village and leading 1er cru Chateau Suduiraut in Sauternes. During their three day stay they will spend time with the winemakers, tour the vineyards and develop their blending skills in the cellars.

There is then an all-expenses paid trip to the legendary Port vineyard of Quinta do Noval in the Douro – with an optional extra of continuing on to visit the historic vineyard of Disznoko in Tokaj.

The scholarship was open to all stage 2 students in the MW study programme. Entrants were asked to write an essay on the following subject, set by AXA Millésimes: Communication with consumers is a key element in building a wine brand. Social media is rapidly transforming the way in which such communication can take place. Using existing examples of wineries successfully exploiting social media, and comparing with more traditional communications strategies, suggest ways in which wineries might work to build their brand using social media.

It was a difficult competition to judge, as Christian Seely, managing director of AXA Millésimes, one of the Principal Supporters of the IMW for many years, attests. ‘The general standard was extremely high, and it would have been easy to have ten winners, rather than just five. Our criteria were clarity of analysis; good use of examples; and quality of practical recommendations.’

‘Our thanks to everyone who entered, and my congratulations to our five eventual scholars. We look forward to welcoming them at Pichon Baron in April’.

Penny Richards, the Institute’s executive director, is delighted so many students get the opportunity to experience AXA Millésimes’ wine and legendary hospitality. ‘It’s not a surprise that so many students attempted to win the AXA scholarship this year. It’s known to be a wonderful opportunity for any successful candidate, and we are delighted that five MW candidates can learn so much with the different teams in France, Portugal and Hungary.’

ENDS

For more information contact:
Fiona Campbell: fionaccampbell@btinternet.com
Sarah Kirkpatrick: skirkpatrick@mastersofwine.org

Notes to Editors:

About the Institute of Masters of Wine (IMW)
The Institute of Masters of Wine (IMW) is a membership organisation with an exceptional international reputation. For almost 70 years, its members – the Masters of Wine (MWs) – have been at the forefront of leadership and expertise in the world of wine.  The IMW’s mission is to promote excellence, interaction and learning across all sectors of the global wine community. MWs prove their comprehensive understanding of wine by passing the MW examination, recognised worldwide for its rigour and exacting standards. In addition to passing the examination, members must sign the code of conduct before they are entitled to use the initials MW. This requires them to act with honesty and integrity, and use every opportunity to share their knowledge of wine with others.  Today, there are 370 Masters of Wine working in 28 countries. The membership encompasses winemakers, sommeliers, buyers, journalists, shippers, consultants, academics, educators and more. There are over 350 students in the MW study programme from over 40 countries.

About AXA Millésimes
AXA Millésimes the vineyard-owning arm of AXA, the French insurance group, was established in the mid-eighties when Claude Bébéar, President of AXA at the time, and a great lover of fine wines, wished to invest in wine properties which had a potential for making great wines. The first purchase, in 1987, comprehended two properties: Château Pichon-Longueville, in Pauillac, and Domaine de l’Arlot, in Burgundy. Important investments both in the vineyard and in the cellars, were carried out in the years following these purchases. Then succeeded a string of other acquisitions in Bordeaux: Château Pibran in Pauillac (1989), Château Petit-Village in Pomerol (1989) and Château Suduiraut in Sauternes (1992). The same year as the latter, following the fall of communism in the eastern block, AXA Millésimes was able to acquire the historic vineyard of Disznók? in Tokaj. In 1993, Quinta do Noval was purchased, and Christian Seely was appointed Managing Director. At the end of 2000, Christian Seely was appointed Managing Director of the whole AXA Millésimes portfolio, based in Bordeaux. In 2001, AXA Millésimes purchased Château Tour Pibran, the neighbouring vineyard to Château Pibran, thus enlarging the size of the property from 10 to 17 hectares.

Four new Masters of Wine

Four new Masters of Wine

It gives the Institute of Masters of Wine great pleasure to announce four new Masters of Wine. The new Members of the Institute – two from the USA and two from the UK – are Cassidy Dart MW, Caroline Hermann MW, Simon Milroy MW and Martin Reyes MW.

There are now 370 Masters of Wine living in 28 countries.

The new Members have proved their understanding of all aspects of wine by passing the Master of Wine examination, recognised worldwide for its rigour and high standards. The MW examination consists of three stages, including theory and practical exams, and culminates in the submission of a final research paper, an in-depth study on a wine-related topic from any area of the sciences, arts, humanities, or social sciences.

In addition to passing the examination, all MWs are required to sign the MW code of conduct before they are entitled to use the initials MW. The code of conduct requires MWs to act with honesty and integrity and to use every opportunity to share their understanding of wine with others.

THE NEW MASTERS OF WINE

Cassidy Dart MW (UK)
Cassidy Dart MWCassidy holds a BA in Social Sciences and MA in Political Philosophy, neither of which werean obvious starting point for a career in the wine trade, which he joined in 2003. Having previously worked for two traditional English wine merchants, Cassidy joined Pol Roger Portfolio in 2008 where he is currently Director of Wine. His role involves brand management, purchasing, sales and commercial strategy. In addition, he has also consulted for Mullineux and Leeu Wines in the Swartland, South Africa. Outside of wine, he counts literature, travel and sport as his other passions. Cassidy is based in the UK and is the fifth South African to pass the Master of Wine examinations.


Research paper:
The Swartland in transition; obscurity to recognition 2010-2016

 

Caroline Hermann MW (USA)
Caroline Hermann MWBased in Washington D.C., Caroline is the import-export program manager for wine, beer, and spirits in the US Department of Treasury’s Alcohol and Tobacco Tax and Trade Bureau (TTB). She began her tenure with TTB as assistant director of wine labelling and has since worked regularly with producers, importers, distributors, and customs brokers to ensure compliance with US alcohol beverage law. Prior to joining TTB, Caroline was a federal enforcement attorney for over a decade in the U.S. Environmental Protection Agency’s Office of Civil Enforcement. She has also served as general counsel to an environmental non-profit organisation and worked as a litigation associate in private practice. Caroline began her wine journey in 2005, working in retail wine sales while pursuing her studies with the Wine & Spirit Education Trust (WSET). Now a certified WSET instructor, Caroline teaches wine industry professionals at the Capital Wine School. She has consulted for wineries, trained restaurant wine and beverage staff, and judged wine competitions. In her research paper, Caroline analysed legal, demographic, and economic factors of importing wine to strategically target revenue streams in the current marketplace.

Research paper: Assessing market potential for imported wine: a case study of the Washington D.C. metro market

 

Simon Milroy MW (UK)
Simon Milroy MWSimon read Biochemistry at Bristol University before joining Majestic Wine on their graduate trainee management scheme. He managed various stores including one of Majestic’s flagship central London stores. During his time at Majestic, he became a certified tutor for the WSET, delivering in-house courses to Majestic Wine’s employees. He then moved to the independent sector and worked for the Sampler Wine Merchant where his role included buying Italian wines. After the Sampler, he moved to Domaine Direct to look after retail sales, where he had the opportunity to indulge in his love for the wines of Burgundy. He is currently pursuing new opportunities, whilst continuing to judge at wine competitions and working on occasion for the WSET.

Research paper: What are the attitudes and perceptions of Jurançon sec within the London independent off-trade and what is the potential for this style within this channel?

 

Martin Reyes MW (USA)
Martin Reyes MWMartin is the first Master of Wine of Mexican descent and a first-generation American. With a prolific career as a buyer, importer, educator, and more recently, winemaker, he has held influential roles in many sectors of the industry. Martin’s wine story began with an over-indulgent dinner while studying in Paris as a Stanford undergraduate and, by 2003, he was stocking shelves at K&L Wine Merchants in California. After managing a retail shop in Napa Valley for several years, Martin was hired as the principal buyer for an importer operating prominent wine club programs for partners such as The New York Times and Williams-Sonoma. In 2015, he was named one of Wine Enthusiast’s Top Forty under Forty Tastemakers. Today, Martin helms Sonoma-based Peter Paul Wines and consults for businesses across the full supply-chain. Clients have included Spottswoode Estate, Pip Imports & Domestics, and Vivino.com. He works closely with Vice Versa Wines in Napa Valley and recently launched Reyes Selections, a small portfolio of his favourite producers, singled out from years spent sourcing wines globally for the US market. In his free time, Martin teaches WSET courses, attempts to become fluent in a fifth language, and raises his daughter trilingually, together with his wife in Vallejo, CA.

Research paper: Crowdsourced ratings for wine: exploring the rise of the consumer critic and its impact on purchasing behaviour in a USA retail environment

ENDS

For more information contact:
Sarah Kirkpatrick
Head of Marketing, Communications and Membership
Institute of Masters of Wine
+44 (0)207 383 9131
skirkpatrick@mastersofwine.org

ENDS

For more information contact:
Sarah Kirkpatrick
Head of Marketing, Communications and Membership
Institute of Masters of Wine
+44 (0)207 383 9131
skirkpatrick@mastersofwine.org

Notes to Editors:

About the Institute of Masters of Wine (IMW)
The IMW is a membership organisation with an exceptional international reputation. For almost 70 years, its members – the Masters of Wine (MWs) – have been at the forefront of leadership and expertise in the world of wine. The IMW’s mission is to promote excellence, interaction and learning across all sectors of the global wine community. MWs prove their comprehensive understanding of wine by passing the MW exam, recognised worldwide for its rigour and exacting standards. In addition to passing the exam, members must sign the code of conduct before they are entitled to use the initials MW. This requires them to act with honesty and integrity, and use every opportunity to share their knowledge of wine with others. Today, there are 394 Masters of Wine working in 30 countries. The membership encompasses winemakers, sommeliers, buyers, journalists, shippers, consultants, academics, educators and more. There are 350 students from more than 40 countries in the 2019-2020 MW study programme.